
SWOOP Blog
Latest Articles
Blog Archive

Beyond dashboards: How generative AI is shaping the future of analytics for internal communications
The emergence of generative AI is revolutionising work around the world, and no industry is left untouched. Analytics is one of those areas that have a tremendous about of opportunity to deliver even more actionable insights to a far greater amount of people than previously possible.
In this session Cai Kjaer, CEO of SWOOP Analytics, will paint a picture of where analytics in the field of digital workplace and employee engagement is heading and show you SWOOP’s current explorations in this area.

Connecting with frontline using Viva Engage
Australia Post is using Viva Engage communities to connect with their large and diverse frontline team to ensure they’re receiving key updates and information from the business. Colum and Ashleigh will talk about their Viva Engage journey and using communities as a focal point for communications.

SWOOP Analytics is SOC 2 Type 2 cybersecurity compliant
SWOOP Analytics has successfully completed our SOC 2 Type 2 compliance examination, one of the world’s most rigorous cybersecurity auditing standards designed to protect customer data.

The risk of navigating blind in internal communications
We explain the importance of navigating the data of internal communications and the value it offers to enhance your strategy, refine your messaging, and improve the overall employee experience.

Did you (really) see that? All views are not equal
We explain the importance of going beyond the vanity metrics of ”view” , “seen by” and ”impressions“ to understand if employees are really engaging with essential content at work.

Unlocking intranet insights: The power of Members and Guests in SWOOP Analytics for SharePoint intranet
Most intranets have two types of visitors – your direct employees and external partners.
SWOOP Analytics’ new Members and Guests feature allows you to easily distinguish between the internal employees and external collaborators, ensuring you have a complete picture of your intranet’s engagement patterns.

Supercharge Viva Engage with SWOOP Analytics’ Official Keywords feature
We've introduced a new feature which allows you track keywords happening across Viva Engage. SWOOP Analytics' Official Keyword feature shows how frequently specific phrases and keywords are used across all Viva Engage communities.

Celebrating 10 years of SWOOP Analytics!
Recognising 10 years of SWOOP Analytics and some highlights of what we’ve achieved over the past decade.

10 years of remote working with SWOOP Analytics
Along with our 10-year birthday celebrations, SWOOP Analytic is also acknowledging 10 years of working remotely.
We share our experience of a decade working without offices.

How it started and how it’s going: the history of SWOOP Analytics
As we celebrate SWOOP Analytics’ 10th birthday, we’ve taken the time look back at the origins of SWOOP Analytics, and how and why it all started, along with where we’ve come in the past decade.

Why SWOOP Analytics is called SWOOP Analytics
Ever wondered why SWOOP Analytics is called SWOOP Analytics? And how we came up with SWOOP’s swoosh logo?
As part of our 10th birthday celebrations, we’re taking a look back at the origins of SWOOP Analytics.

Out-of-the-box Viva Engage analytics v SWOOP Analytics for Viva Engage
We compare Microsoft’s out of the box (OOTB) analytics for Viva Engage and SWOOP Analytics for Viva Engage.

2 for 1 offer to help you transition from Workplace to Viva Engage
We’re offering access to both SWOOP Analytics for Workplace and SWOOP Analytics for Viva Engage for up to 12 months for the same subscription fee for anyone migrating from Workplace from Meta to Viva Engage.

Is Viva Engage as good as Workplace?
Is Viva Engage as good as Workplace?
It's a question we're regularly asked, and with the news that Workplace is shutting down next year, it’s time to crunch the data and give you an objective answer.
Based on years of real-life data, we show you how Workplace and Viva Engage really stack up against each other.

“We really love Workplace. Where to now?”
Many organisations fell in love with Workplace from Meta and achieved amazing results, but it’s all coming to an end. So where to now?
SWOOP Analytics CEO Cai Kjaer assesses the migration options available, and how they stack up.

Understanding SWOOP Analytics metrics: seen, reach & engagement on Viva Engage
We’ve introduced “reach” and “engagement” measures to SWOOP Analytics for Viva Engage to help you better understand the effectiveness of your content and internal campaigns.

How SWOOP Analytics can passively measure employee alignment with company goals
A common concern for senior executives is whether employees are aligned with organisational missions and goals.
In today’s world of increasingly distributed and remote work, the leadership antennae must inevitably go digital. This is where SWOOP Analytics comes in.

The SharePoint Intranet: Beautiful, flexible, and AI ready
Microsoft will highlight new SharePoint innovation, integrations with the Viva suite, and how AI boosts your intranet experience - and save you time. Learn how Microsoft is transforming the authoring experience, for you to create and consume content more easily. We've lots of demos to share, example guidance and best practices, and recent customer examples -- all to help you make the most of your Microsoft 365-based intranet investments.

The Future of the Intranet at Sage
Sage recently launched a new SharePoint Online intranet to support over 11,000 colleagues across 20 countries. However, Tom McIlroy isn’t here to talk about how great their launch was or how shiny their new intranet is. He’s here to share how the team is already focusing on what’s next. This session will get you thinking as Tom will show you where they are now and where they want to be in the future. Tom will be sharing some insights into the big questions they are asking at Sage, including: What’s the purpose of the intranet? How will AI play a part in the future of the intranet? What role will colleague comms teams have? What can we learn from different areas of our business? How do we adapt to the changing channel landscape? This is a session you must not miss, giving you a chance to understand how a cutting-edge team is doing its cutting-edge thinking.

Supercharging your intranet content with a decentralised publishing model that really works
Melinda from Syngenta will share how they have introduced a decentralized publishing model that empowers people to create targeted, relevant and timely communications and content on their intranet. Hear how Syngenta has waved goodbye to long approval processes and laborious centralized control by implementing a model incorporating a fully automated system which makes it easy for people across the organisation to deliver the right content to the right people at the right time.